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AE Entrepreneurship: Theory, Process, Practice,
11th Edition

Donald F. Kuratko

ISBN-13: 9789814866071 | ISBN-10: 9814866075

Copyright 2020

| Published 2019

| 512 pages

List Price USD $187.95

Overview

ENTREPRENEURSHIP: THEORY, PROCESS, PRACTICE, 11e, combines a practical, step-by-step approach with a theoretical foundation to form a basic framework for understanding the theory, processes, and practice of entrepreneurship. Recognized for over 30 years as one of the leading books in the field, the aim of the text and accompanying MindTap® learning suite is to present the most current thinking in entrepreneurship, as well as to provide learners with experiential learning activities that challenge them to apply ideas and develop useful entrepreneurial skills. This edition has been updated to include current developments and issues in this explosive field.

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Meet the Authors

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Dr. Donald F. Kuratko (known as "Dr. K") is the Jack M. Gill Distinguished Chair of Entrepreneurship; Professor of Entrepreneurship; and Executive & Academic Director of the Johnson Center for Entrepreneurship & Innovation at the Kelley School of Business, Indiana University – Bloomington. He is considered a prominent scholar and national leader in the field of entrepreneurship, authoring over 190 articles and 30 books on aspects of entrepreneurship and corporate innovation, including one of the leading entrepreneurship books in the world today, ENTREPRENEURSHIP: THEORY, PROCESS, & PRACTICE. Dr. K was honored by his peers in Entrepreneur magazine as the #1 Entrepreneurship Program Director in the nation, as well as being selected one of the Top Entrepreneurship Professors in the United States by Fortune magazine. Professor Kuratko has been named one of the Top 50 Entrepreneurship Scholars in the world and was the inaugural recipient of the Karl Vesper Entrepreneurship Pioneer Award for his career dedication to developing the field of entrepreneurship. The Academy of Management has honored Dr. K with the Entrepreneurship Advocate Award for his contributions to the development of the discipline of entrepreneurship, and the Entrepreneurship Mentor Award for his work in the scholarly development of Ph.D. students and junior-level faculty in the entrepreneurship field.

  • The MindTap® digital learning solution provides a blend of new, retained, and updated cases, designed to help students think and act like entrepreneurs, whether in a start-up or corporate setting. Experiential Exercises give students an opportunity to test and investigate their understanding of chapter principles through self-scoring assessments, skills inventories, and related applications.
  • This edition provides a systematic, process-oriented overview of entrepreneurship, from startup to maturation, with an eye on the latest research developments in the field. It is based on developing a theoretical foundation, then learning the processes needed for a successful venture, and finally experiencing the launch of a venture in practice.

Table of Contents

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Part I: THE ENTREPRENEURIAL MIND-SET IN THE TWENTY-FIRST CENTURY.
1. Entrepreneurship. Evolutionary Development--Revolutionary Impact.
2. The Entrepreneurial Mind-Set in Individuals: Cognition and Ethics.
3. The Entrepreneurial Mind-Set in Organizations: Corporate Entrepreneurship.
4. Social Entrepreneurship and the Global Environment for Entrepreneurship.
Part II: INITIATING ENTREPRENEURIAL VENTURES.
5. Innovation: The Creative Pursuit of Ideas.
6. Assessment of Entrepreneurial Opportunities.
7. Pathways to Entrepreneurial Ventures.
8. Sources of Capital for Entrepreneurial Ventures.
Part III: DEVELOPING THE ENTREPRENEURIAL PLAN.
9. Legal Challenges for Entrepreneurial Ventures.
10. Marketing Research for Entrepreneurial Ventures.
11. Financial Preparation for Entrepreneurial Ventures.
12. Developing an Effective Business Plan.
Part IV: GROWTH STRATEGIES FOR ENTREPRENEURIAL VENTURES.
13. Strategic Entrepreneurial Growth.
14. Valuation of Entrepreneurial Ventures.
15. Harvesting Entrepreneurial Ventures.

Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.

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AE Entrepreneurship: Theory, Process, Practice

  • ISBN-10: 9814866075
  • ISBN-13: 9789814866071

Price USD$ 187.95

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